BMD Group forays into media and entertainment with AIR MEDIA

Released on: November 25, 2007, 12:20 am

Press Release Author: Rajesh Kumar/PRHUB

Industry: Entertainment

Press Release Summary: : BMD Group, among South India's fast growing and diversified
business houses today announced its foray into the media and entertainment business,
under its new division & banner AIR MEDIA Technologies. The diverse & comprehensive
offerings to be provided by AIR MEDIA across animation, cinema trading and both
feature film and television concept production, will make it among the first few
fully integrated media and entertainment companies in South India.

Press Release Body: Chennai, November 25, 2007: BMD Group, among South India's fast
growing and diversified business houses today announced its foray into the media and
entertainment business, under its new division & banner AIR MEDIA Technologies. The
diverse & comprehensive offerings to be provided by AIR MEDIA across animation,
cinema trading and both feature film and television concept production, will make it
among the first few fully integrated media and entertainment companies in South
India. At a press conference held in the city, the company formally launched its
operations in the presence of Karti P Chidambaram, member of All India Congress
Committee (AICC) and a keen observer of the media and entertainment segment.

AIR MEDIA also unveiled its exclusive IP and India's first non-mythological
animation character that will appeal to a global audience, called 'Tusker', at the
conference. The integrated media venture will focus on live 2D & 3D animation,
feature film production, multi-lingual cinema trading, production of innovative TV
concepts & serials and distribution of national and overseas titles among other
offerings.

AIR MEDIA has already acquired the dubbing rights of more than 400 titles that will
be sold in India over the next 3-4 years. Apart from this, the first Tamil movie
produced by AIR MEDIA is slated for release in January 2008 and final negotiations
are under way to sign another South Indian feature film.

"As a group when we looked at opportunities to diversify and grow, we saw huge
potential in the media and entertainment segment and this has been validated by the
immense growth in the last 2 years and the entry of large companies into the
segment. India has a natural advantage, being the world's largest producer and
consumer of films and Chennai is emerging to be a hub for entertainment technology &
innovation. In this context, we expect AIR MEDIA to become a key business and
revenue contributor to the group. We have invested over 8 crores initially, sourced
from internal accruals and are targeting an estimated revenue of Rs 100 crores by
2010. We are also building a highly professional core team with complementing skill
sets", said S.Baskar, CEO, AIR MEDIA and Chairman, BMD Group.

Noted Tamil cinema director and Creative head of AIR MEDIA, Thakali Srinivasan
added, "AIRMEDIA is committed to developing its own intellectual properties for the
international market. We will focus on a niche & are not looking at mature or
cluttered spaces. We are working closely on innovative concepts in co-production and
independent production of Feature Films, Short Films & TV Serials and trading of
multi-lingual content. AIR MEDIA has a well equipped animation studio that will
provide international quality digital media content to its customers."
About BMD Group:
BMD Group is among the fast growing business groups, based in Chennai, with
diversified business interests. The group is an ISO 9001:2000 certified business
house and operates across BPO, IT & animation training, Automated parking solutions
(in association with a Malaysian company) and hotels & resort business. BMD group
has more than 1200 professionals across its companies.
____________________________________________________________________________
For editorial queries contact Evelyn/Rajesh at
evelyn@prhub.com/rajesh@prhub.com/42317333


Web Site: http://www.bmdgroup.com

Contact Details: Rajesh Kumar.K
PRHUB
no609, 3rd floor,Lakshmi Bhavan
Anna Salai, Chennai

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